Bill Gallagher

The author of Guerilla Marketing and Guerilla Marketing Attack teaches the skills salespeople need to get ahead of their colleagues, discussing cold calling, research, prospecting, and more. Original. 40,000 first printing. Tour.

Today, the courtroom is the battlefield, the boardroom is the trading post, and it's chiefs (not governors) who recite winning proclamations to the losing side. That's because natives have racked up the most impressive legal winning streak in Canadian history with well over 150 wins. The defining dynamic of these David and Goliath match-ups is the remarkable rise of native empowerment as Canada's First Peoples redraw the map of our home and native land. Resource Rulers tracks the rise of native empowerment and its remarkable legal winning streak in the Canadian resource sector. It offers a way forward, with new rules of engagement for resource development and for winning outcomes in the road-to-resources sweepstakes.