David McRaney

In an increasingly polarised world, it sometimes feels impossible to talk to someone you disagree with, let alone change their mind. However, you could be just one conversation away from reshaping someone's world view – here's how... ‘In a time when too many minds seem closed, this is a masterful analysis of what it takes to open them.’ ADAM GRANT, AUTHOR OF THINK AGAIN Self-delusion expert and psychology nerd David McRaney sets out to discover not just what it takes to influence others, but why we believe in the first place. Along the way he meets a former Westboro Baptist Church member who was de-radicalised on Twitter, goes deep canvassing to see how quickly people will surrender their character-defining views, finds a former 9/11 Truther who turned his back on it all, and reveals how, within a few years, half a country can go from opposing the ‘gay agenda’ to happily attending same-sex weddings. Distilling the latest research in psychology and neuroscience, How Minds Change reveals how beliefs take hold, not over hundreds of years, but in less than a generation, in less than a decade, and sometimes in an instant. *** ‘Optimistic, illuminating and even inspiring.’ GUARDIAN ‘A tonic for those who might scratch their head at how others could be so nonsensical.’ NEW SCIENTIST ‘How Minds Change brings us face to face with the radically weird science of how our thoughts, perceptions, and beliefs are actually formed, and how they can, for better or worse, be modified.’ JORDAN ELLENBERG

A powerful, compassionate investigation of why it's so hard to change your mind--and the transformative effects that follow when you do--by the internationally bestselling author of You Are Not So Smart "A riveting read on the art and science of persuasion . . . In a time when too many minds seem closed, this is a masterful analysis of what it takes to open them." --Adam Grant, #1 New York Times bestselling author of Think Again and host of the podcast WorkLife PORCHLIGHT BOOK AWARD WINNER What made a prominent conspiracy-theorist YouTuber finally see that 9/11 was not a hoax? Can you finally have a productive conversation about politics with your uncle at the next family gathering? How does an ordinary person find the courage to leave a cult? Can widespread social change only take place when a generation dies out? Inspired by curiosity and underpinned by diligent research, How Minds Change is an expansive, big-hearted journalistic narrative for our divided times, told with David McRaney's trademark humor, compassion, and scientific inquiry. In engaging chapters built around eye-opening interviews and anecdotes--featuring psychologists and neuroscientists, and also former cult members, conspiracy theorists, and political activists--McRaney shows why illusions like The Dress captivate (and break) the internet; how conversational techniques can crack hardened attitudes; and what miracles are possible when we show up with open minds and a better understanding of how the human brain works. Reaching surprising and thought-provoking conclusions, How Minds Change demonstrates that the ability to uncover our own motives and beliefs--and understand those of others--may be the greatest persuasive tool of all.

The author of the bestselling You Are Not So Smart gives readers a fighting chance at outsmarting their not-so-smart brains. A mix of popular psychology and trivia, You Are Now Less Dumb is grounded in the idea that we all believe ourselves to be objective observers of reality--except we're not. But that's okay, because our delusions keep us sane. Expanding on this premise, McRaney provides eye-opening analyses of seventeen ways we fool ourselves every day, including: Enclothed Cognition (the clothes you wear change your behavior and influence your mental abilities)The Benjamin Franklin Effect (how you grow to like people for whom you do nice things and hate the people you harm). Deindividuation (Despite our best intentions, we practically disappear when subsumed by a mob mentality)The Misattribution of Arousal (Environmental factors have a greater effect on our emotional arousal than the person right in front of us)Sunk Cost Fallacy (We will engage in something we don't enjoy just to make the time or money already invested "worth it")McRaney also reveals the true price of happiness, and how to avoid falling for our own lies.

In the follow-up to the international bestseller You Are Not So Smart, McRaney helps us to overcome our quirks and think more effectively. Informed by the latest studies in psychology, You Can Beat Your Brain is a pocket-sized primer packed with wry humour and astonishing facts. You’ll discover why tall people earn more money, why a rickety bridge is a good place for a first date, and how to avoid irrational beliefs and self-delusion.

An entertaining illumination of the stupid beliefs that make us feel wise, based on the popular blog of the same name. Whether you're deciding which smartphone to purchase or which politician to believe, you think you are a rational being whose every decision is based on cool, detached logic. But here's the truth: You are not so smart. You're just as deluded as the rest of us--but that's okay, because being deluded is part of being human. Growing out of David McRaney's popular blog, You Are Not So Smart reveals that every decision we make, every thought we contemplate, and every emotion we feel comes with a story we tell ourselves to explain them. But often these stories aren't true. Each short chapter--covering topics such as Learned Helplessness, Selling Out, and the Illusion of Transparency--is like a psychology course with all the boring parts taken out. Bringing together popular science and psychology with humor and wit, You Are Not So Smart is a celebration of our irrational, thoroughly human behavior.

How many of your Facebook friends do you think you know? Would you help a stranger in need? Do you know why you’re so in love with your new smartphone? The truth is: you’re probably wrong. You are not so smart. In this international bestseller, award-winning journalist David McRaney examines the assorted ways we mislead ourselves every single day. A psychology course with all the boring bits taken out, prepare for a whirlwind tour of the latest research in the subject, fused with a healthy dose of humour and wit. You’ll discover just how irrational you really are, which delusions keep you sane, how to boost your productivity, and why you’ve never kept a New Year’s resolution.