David Moskowitz

"A thought-provoking and visually stunning portrait of an embattled paradise." ― Kirkus Reviews Foreword INDIES Book of the Year Awards Finalist In Big River, award-winning photographer David Moskowitz and writer Eileen Delehanty Pearkes illuminate the hydrogeology, beauty, and activity of the Columbia River, while also highlighting current challenges facing the region and the people working on sustainable solutions. The watershed encompasses immense ecological, cultural, and economic value, the benefits of which have been wrangled over for centuries. As the region comes to terms with the unsustainable nature of our relationship with the watershed, and local Indigenous nations renew their efforts to steward their territories, we are reaching a new inflection point. This book explores possible new management strategies, including the removal of key dams that have decimated the salmon runs that are vital to tribal cultures and a healthy ecosystem. The culmination of Moskowitz's many years of photographing the river and exploring its watershed, Big River seeks a path forward for the Columbia watershed, balancing the demands around water, salmon, agriculture, energy, and climate with the need for a sustainable living river.

Women have an affinity with the brand of perfume they wear. People often hold strong emotional connections to different scents, such as their mother’s perfume or the body spray they wore as a teen. Despite huge marketing budgets, the launches of established brands often fail, despite extensive marketing research and lavish resources. Why is this? This text is a first in the field to recognize that fine fragrance cannot be treated as any other product. With case studies from Jill Sander, Estee Lauder and Dior, this book debunks the classic marketing techniques which often hinder the success of new perfumes. Authored by two leading market researchers, this study analyses the ‘five great brands’ of the perfume industry and demonstrates how to value perfume lines according to ‘brand DNA’. This ground-breaking book will provide students with all the tools of a successful practitioner in the perfume industry. Understanding the Marketing Exceptionality of Prestige Perfumes will prove to be a vital text for any student, specialist or practitioner of luxury marketing looking to understand the fine fragrance market.

A comprehensive field guide to the nests and nesting behavior of North American birds Beyond being a simple reference book, the Peterson Field Guide to North American Bird Nests is a practical, educational, and intimate doorway to our continent's bird life. The diversity of nests and nesting strategies of birds reflect the unique biology and evolution of these charismatic animals. Unlike any other book currently on the market, this guide comprehensively incorporates nest design, breeding behavior, and habitat preferences of North American birds to provide the reader with a highly functional field resource and an engaging perspective of this sensitive part of a bird's life cycle.

Women have an affinity with the brand of perfume they wear. People often hold strong emotional connections to different scents, such as their mother’s perfume or the body spray they wore as a teen. Despite huge marketing budgets, the launches of established brands often fail, despite extensive marketing research and lavish resources. Why is this? This text is a first in the field to recognize that fine fragrance cannot be treated as any other product. With case studies from Jill Sander, Estee Lauder and Dior, this book debunks the classic marketing techniques which often hinder the success of new perfumes. Authored by two leading market researchers, this study analyses the ‘five great brands’ of the perfume industry and demonstrates how to value perfume lines according to ‘brand DNA’. This ground-breaking book will provide students with all the tools of a successful practitioner in the perfume industry. Understanding the Marketing Exceptionality of Prestige Perfumes will prove to be a vital text for any student, specialist or practitioner of luxury marketing looking to understand the fine fragrance market.

A stunning, essential reference for nature lovers in the Pacific Northwest It's possible to safely see fascinating wildlife—if you know what to look for and where and if you understand what you see. Wildlife of the Pacific Northwest makes it easier than ever with illustrated descriptions for more than 180 mammals, birds, reptiles, amphibians, and invertebrates. This book is a must-have for nature lovers of all ages and skill levels. ·Covers Washington, Oregon, British Columbia, northern California, Idaho, and western Montana ·More than 180 species described in detail ·More than 460 color photographs shot in the wild ·Silhouettes and track keys for quick identification ·More than 200 original scale drawings of tracks and track patterns ·92 range maps ·Clear color-coded layout