Ekaterina Turkina

This book is an opportunity to revisit the importance of culture in shaping internationalization strategies for organizations. The book offers case studies drawn from recent events and corresponding to real situations. These case studies contribute to a better understanding of Internationalization Strategies and the impact of culture on decisions made by managers or business owners. The book includes five cases. This book approaches Culture as "a set of meanings, values and beliefs of a collective nature and endowed with a certain durability which characterize a group of individuals on national ethnic or other bases, and guide their behavior" Faure and Rubin, 1993. This book is an essential resource for academics and students of international management and International business. It also has significant value for practitioners and entrepreneurs who decide to internationalize their businesses abroad. This book is edited by Hakima Lakhdari (HEC Montr al) and Ekaterina Turkina (HEC Montr al).

Ce livre est l'occasion de revenir sur l'importance de la culture dans l' laboration des strat gies d'internationalisation pour les organisations. Le livre propose des tudes de cas tir es d' v nements r cents et correspondant des situations r elles. Ces tudes de cas contribuent une meilleure compr hension de la strat gie d'internationalisation et de l'impact de la culture sur les d cisions prises par les gestionnaires ou les propri taires d'entreprise. Le livre est structur en cinq cas. Ce livre aborde la culture comme un ensemble de significations, de valeurs et de croyances de nature collective et dot d'une certaine durabilit qui caract risent un groupe d'individus sur des bases ethniques ou autres nationales, et guident leur comportement Faure et Rubin, 1993 Ce livre est une ressource essentielle pour les universitaires et les tudiants de gestion internationale et de commerce international. Il a galement une valeur significative pour les praticiens et les entrepreneurs qui d cident d'internationaliser leurs entreprises l' tranger.

Generational conflicts occur in any society and prove to be both a puzzle and a rite of passage for every generation. Older generations often find it difficult to relate to the younger generations. Yet, as every generation comes of age, it leaves an impact on societal structures as a whole. Between baby boomers and millennials, societal norms and values transform in new and unexpected ways. While globalization has greatly contributed to the generational gaps world over, the post-communist transition, which occurred in the wake of the collapse of the USSR, left lasting and profound effects on these transitioning societies. This book investigates the generational conflict in the post-Soviet societies and argues that the generational divide runs deep. The post-Soviet generation, Generation WhY, has not dealt with the experience of old Soviet structures and they do not share the same values and norms as their parents and grandparents. Individualism, lack of trust in state institutions, independence, and entrepreneurial spirit run high among the members of the perestroika generation. Yet we still find differences between societies. While the Russian-Ukrainian conflict has its roots in a number of deeply seeded issues, this analysis shows that the generational gap is a part of the problem. This book also offers conclusive evidence to suggest that the members of the post-Soviet generation can be part of the solution.

Cultural and Technological Influences on Global Business is a leading publication in its field that emphasises the importance of deeply exploring developing cultures and technologies and their effects on the business sector. This reference source is beneficial for professionals, researchers, and practitioners who wish to broaden their understanding the direct relationship between culture and technology in the international business realm.