Kirjojen hintavertailu – 12 903 725 kirjaa ja 27 kauppaa

Kirjailija

John T. Bowen

Kirjat ja teokset yhdessä paikassa: 6 kirjaa, julkaisuja vuosilta 2003–2025, suosituimpiin kuuluu The Birds of America from Drawings Made in the United States and Their Territories. Vertaile teosten hintoja ja tarkista saatavuus suomalaisista kirjakaupoista.

6 kirjaa

Kirjojen julkaisuvuodet: 2003–2025.

The Economic Geography of Air Transportation
Like the railroad and the automobile, the airliner has changed the very geography of the societies it serves. Fundamentally, air transportation has helped redefine the scale of human geography by dramatically reducing the cost of distance, both in terms of time and money. The result is what the author terms the ‘airborne world’, meaning all those places dependent upon and transformed by relatively inexpensive air transportation. The Economic Geography of Air Transportation answers three key questions: how did air transportation develop in the century after the Wright Brothers, what does it mean to live in an airborne world, and what is the future of aviation in this century? Examples are drawn from throughout the world. In particular, ample consideration is given to the situation in developing countries, where air transportation is growing rapidly and where, to a considerable degree, the future of the airborne world will be determined. The book weaves together the technological development of aviation, the competition among aircraft manufacturers and their stables of airliners, the deregulation and privatization of the airline industry, the articulation of air passenger and air cargo services in everyday life, and the challenges and controversies surrounding airports. It will be of particular interest to students and researchers in air transport history, the geography of the airline industry, air transport technological development, competition in the commercial aircraft industry, airport development, geography and economics. It will also be useful to professionals working in the airline, airport, and aircraft manufacturing industries.
The Economic Geography of Air Transportation
Like the railroad and the automobile, the airliner has changed the very geography of the societies it serves. Fundamentally, air transportation has helped redefine the scale of human geography by dramatically reducing the cost of distance, both in terms of time and money. The result is what the author terms the ‘airborne world’, meaning all those places dependent upon and transformed by relatively inexpensive air transportation. The Economic Geography of Air Transportation answers three key questions: how did air transportation develop in the century after the Wright Brothers, what does it mean to live in an airborne world, and what is the future of aviation in this century? Examples are drawn from throughout the world. In particular, ample consideration is given to the situation in developing countries, where air transportation is growing rapidly and where, to a considerable degree, the future of the airborne world will be determined. The book weaves together the technological development of aviation, the competition among aircraft manufacturers and their stables of airliners, the deregulation and privatization of the airline industry, the articulation of air passenger and air cargo services in everyday life, and the challenges and controversies surrounding airports. It will be of particular interest to students and researchers in air transport history, the geography of the airline industry, air transport technological development, competition in the commercial aircraft industry, airport development, geography and economics. It will also be useful to professionals working in the airline, airport, and aircraft manufacturing industries.
Restaurant Marketing for Owners and Managers

Restaurant Marketing for Owners and Managers

Patti J. Shock; John T. Bowen; John M. Stefanelli

John Wiley Sons Inc
2003
nidottu
"Resourceful companies have these strategies and tactics in place, and the entrepreneur would be well served to employ them from the start." –Bill Allen, Chief Executive Officer, Fleming’s Prime Steakhouse & Wine Bar and Roy’s Restaurants "The authors have done a great job of encapsulating . . . the ideas, issues, and ‘how-tos’ in order to develop and maintain a marketing campaign that has a high return on investment to the foodservice operator." –Rob Grimes, Chairman, Accuvia "It flows beautifully and brilliantly and avoids . . . the obfuscations that litter so many books . . . in the industry." –Stephen Michaelides, President, Words, Ink., former editor of Restaurant Hospitality Restaurant Marketing for Owners and Managers provides a concise treatment of how to use marketing to create a successful restaurant. Helpful in the day-to-day operations of every restaurant, this practical guide: *Ties theory to practice, complete with tools for implementation *Discusses how to develop a menu based on a restaurant’s location and design *Illustrates how to create a marketing plan and budget *Provides checklists and real-world examples The Restaurant Basics Series provides restaurant owners and managers with expert advice and practical guidance on critical issues in restaurant operation and management. Written by leading authorities in their respective areas of expertise, these easy-to-use guides offer instant access to authoritative information on every aspect of the restaurant business and every type of restaurant–independent, chain, or franchise.