Lars Henningsson

Making Money in Forwarding provides a road map for how to be a successful forwarder, and make a great career in forwarding and logistics. It covers all aspects of what a freight planner must know, and do, in order to be successful. Readers will learn how to avoid common industry pitfalls and how to focus on profit, cost control, negotiation skills and building customer rapport. The book also shows just how profitable a company in this somewhat unglamorous industry can be, if it is led the right way, thus creating potential for enormous amounts of wealth for investors and employees alike. Written by two industry insiders; having a unique mix of hands-on daily practical experience, and the perspective from the Chief Executive Office, they share all of their insights in a way that concepts and actions can easily be applied and taken advantage of.

The CEO Guide to Sales explores the ten areas that must be tackled in order to excel in sales. These are the areas that are typically assessed in assignments with Henningsson and Holm’s clients, and are areas that they have, themselves, successfully addressed in leadership and consulting roles. This book enables the CEO to do a quick self-assessment of the sales organisation. Being a CEO is not primarily about knowing the answer to everything, it’s about asking the right questions. With no other book like this on the market, The CEO Guide to Sales will help CEO’s and other senior executives to ask the decisive questions on sales in order to achieve the full sales potential of their companies. To double new client acquisition is often realistic, and business cases can reach hundreds of millions of Euros or Sterling, taking your company to the next level.

Are you a Managing Director or Sales Director? Do you want to significantly improve the hard results of your sales team but aren’t sure how? Welcome to the Sales Academy. Sales Academy is a comprehensive approach that has been proved with real-life case studies to work again and again. To date the authors have run more than 30 Sales Academies, and the average increase of sales result was 125%. The return on investment (ROI) is in the 500-1000% range, much more if counting the lifetime value of the additional new business gained. Managing Directors and Chief Sales Officers have solved their growth target problems, SDs have doubled, tripled and in some cases quadrupled their NEW BIZZ results and per rep performance. The Sales Academies have also meant huge successes for many sales executives, now performing at and above the top range of their industry. We have seen individual reps increase their results from 300K to 3 M Euro making them recognized stars, and gaining tons of recognition, in their companies and in their industries. This is a practical hands-on book on how to lead a sales force transformation with tangible results. With sample agendas and tips on how to set up and run your own Sales Academy, this book is for any professional looking to make the change from good to great – and beyond.