Lisa P. Masteralexis

Each new print copy includes Navigate 2 Advantage Access that unlocks a comprehensive and interactive eBook, student practice activities and assessments, a full suite of instructor resources, and learning analytics reporting tools. Updated and revised with the latest data in the field, Principles and Practice of Sport Management, Sixth Edition provides students with the foundation they need to prepare for a variety of sport management careers. Intended for use in introductory sport management courses at the undergraduate level, the focus of the Sixth Edition is to provide an overview of the sport industry and cover basic fundamental knowledge and skill sets of the sport manager, as well as to provide information on sport industry segments for potential employment and career opportunities.

From the basic knowledge and skill sets of a sport manager to the current trends and issues in the sport management industry, the Fifth Edition of this best-selling text provides the foundation for students as they study and prepare for a variety of sport management careers. The authors, all well-known sport industry professionals, show students how to apply their new knowledge and skills to any segment in the sport industry from high school to the international arena. Principles and Practice of Sport Management, Fifth Edition continues to offer historical perspectives as well as thoughts about current and future industry issues and trends. It has, however, undergone substantial content updates in every chapter, including the inclusion of new developments or managerial approaches happening in the sport world, as well as the addition of new chapters on new media in sport and club management.- New full color design and art program- Contains practical advice on how virtual communitites and social networks can affect the job search process- Provides updated information on salaries in professional sports- Includes sections on evaluating coaches, programmatic goals, ethics, finances, and marketing as they relate to youth sports- Contains more in-depth coverage of disabilities in sports- New and updated content on the growing safety concerns related to concussions in youth sports through professional sports and within the NFL- New discussion of the ethical and legal implications of the Jerry Sandusky case- Current Issues section updated with new material on event security and the Boston Marathon bombings.