Rajat Baisya

This book offers innovative strategies for designing an Integrated Product Portfolio Management (IPPM) system that prioritizes customers, quality, growth and profits. It explores current frameworks for building product portfolios and provides creative ways to adapt to dynamic environments. The authors present practical solutions to overcome challenges and ensure products and services remain competitive amidst shifting stakeholder expectations, customer demands, economic changes, technological advancements and social trends. The book includes case studies from different industries and showcases ways to balance product portfolios, analyze trends, adapt to changing market conditions, anticipate hurdles, and build flexible and sustainable product portfolios. It highlights the role of machine learning, including applications of ChatGPT, and examines the evolving nature of stakeholder capitalism, emphasizing environmental, social and governance pressures. A practical guide for leaders and individuals looking to advance innovation, it offers personal, professional and corporate guidance on ways to improve the odds of product and service success. This book will be a valuable resource for middle and senior managers, strategic planners and product development professionals. It also will be of interest to students and faculty in marketing, product management, entrepreneurship and small business management, project management, strategic management and business leadership.

This book offers innovative strategies for designing an Integrated Product Portfolio Management (IPPM) system that prioritizes customers, quality, growth and profits. It explores current frameworks for building product portfolios and provides creative ways to adapt to dynamic environments. The authors present practical solutions to overcome challenges and ensure products and services remain competitive amidst shifting stakeholder expectations, customer demands, economic changes, technological advancements and social trends. The book includes case studies from different industries and showcases ways to balance product portfolios, analyze trends, adapt to changing market conditions, anticipate hurdles, and build flexible and sustainable product portfolios. It highlights the role of machine learning, including applications of ChatGPT, and examines the evolving nature of stakeholder capitalism, emphasizing environmental, social and governance pressures. A practical guide for leaders and individuals looking to advance innovation, it offers personal, professional and corporate guidance on ways to improve the odds of product and service success. This book will be a valuable resource for middle and senior managers, strategic planners and product development professionals. It also will be of interest to students and faculty in marketing, product management, entrepreneurship and small business management, project management, strategic management and business leadership.

This textbook discusses supply chain management and provides a comprehensive overview of all the key activities and issues of supply chain and logistics functions as an integrated discipline. Taking a comprehensive approach, it reviews end-to-end supply chain management from procurement to production to warehousing, distribution and customer service. It explores how each interface can be managed with the ultimate objective of providing superior customer experience to ensure satisfaction at the least cost while delivering incremental value in a competitive environment. This volume:Guides on designing effective development and management of the supply chain network, which is an invaluable source of sustainable, competitive advantage in today’s turbulent global marketplaceExamines the complexities and challenges of catering to the flexible and fluctuating customer demand, warehousing, channel distribution and transportation, global logistics value chain management, and performance managementDiscusses short practical cases to explain the decision-making process with respect to manufacturing decisions and inventory for efficient working capital management, both of which are critical for supply chain performanceExplores performance management matrix, maturity models and so onThis book will be useful to students, researchers and faculty from the fields of business management, supply chain and logistics management, and mechanical and civil engineering. It will also be an invaluable companion to consultants and business executives working in the field of supply chain and logistics.

This textbook discusses supply chain management and provides a comprehensive overview of all the key activities and issues of supply chain and logistics functions as an integrated discipline. Taking a comprehensive approach, it reviews end-to-end supply chain management from procurement to production to warehousing, distribution and customer service. It explores how each interface can be managed with the ultimate objective of providing superior customer experience to ensure satisfaction at the least cost while delivering incremental value in a competitive environment. This volume:Guides on designing effective development and management of the supply chain network, which is an invaluable source of sustainable, competitive advantage in today’s turbulent global marketplaceExamines the complexities and challenges of catering to the flexible and fluctuating customer demand, warehousing, channel distribution and transportation, global logistics value chain management, and performance managementDiscusses short practical cases to explain the decision-making process with respect to manufacturing decisions and inventory for efficient working capital management, both of which are critical for supply chain performanceExplores performance management matrix, maturity models and so onThis book will be useful to students, researchers and faculty from the fields of business management, supply chain and logistics management, and mechanical and civil engineering. It will also be an invaluable companion to consultants and business executives working in the field of supply chain and logistics.