Richard Lucas

'This text serves as an educational tool merging good marketing practices with the promotion of STEM subjects and research. The book is applicable to global environments. A useful resource for aspiring and practicing researchers.'CHOICEApplying for grants, bidding for project funding or helping to sell products are part of the day to day life of a research scientist. Drawing on experience at leading research institutes and companies, the authors of this book turned to best practice in marketing to make 'selling science' interesting and rewarding for scientists. The central thesis of the book is that effective marketing means planning for the impact of research, and this is a skill that every scientist can easily acquire. It sets out a structured approach, supported by tools, checklists and hints from experience so that delivering impact from research becomes 'just the way things are done around here'. Starting with gathering background information (in much the same way as preparing the introduction to a scientific paper), the book describes methods to analyse the data and to implement a communication plan. The book is a valuable resource for research scientists from any discipline, and for team leaders wanting to involve members of their team in developing their organization's strategy.

'This text serves as an educational tool merging good marketing practices with the promotion of STEM subjects and research. The book is applicable to global environments. A useful resource for aspiring and practicing researchers.'CHOICEApplying for grants, bidding for project funding or helping to sell products are part of the day to day life of a research scientist. Drawing on experience at leading research institutes and companies, the authors of this book turned to best practice in marketing to make 'selling science' interesting and rewarding for scientists. The central thesis of the book is that effective marketing means planning for the impact of research, and this is a skill that every scientist can easily acquire. It sets out a structured approach, supported by tools, checklists and hints from experience so that delivering impact from research becomes 'just the way things are done around here'. Starting with gathering background information (in much the same way as preparing the introduction to a scientific paper), the book describes methods to analyse the data and to implement a communication plan. The book is a valuable resource for research scientists from any discipline, and for team leaders wanting to involve members of their team in developing their organization's strategy.

Nightmares sleep. Shadows merely wait. The Crushed Peak: a lone, majestic mountain, standing tall; the solitary Guardian of the Lost Lands, a place where magic runs free, where trees watch and follow, and rivers carve wild paths through the world. It is here that Luanna can finally lift the curse inflicted upon her four years ago. A curse which imprisoned the mage, binding her to one place, to one man, to one king. But no longer is she confined. No longer will the curse consume her life. She will reach the Crushed Peak, and she will be free. Unless the unknown figures, drawing ever closer, reach her first...

Relioc Tower has awakened. The magic has stirred. It is reaching out. The dark, powerful magic contained within Relioc Tower, secluded and withdrawn for fifty years, is quiet no more. It demands one thing: twenty-eight-year-old Ethan, adventurer, explorer, dreamer. The task falls to Luanna, a mage and personal advisor to the king, to ensure that the tower gets what it wants, before the entire kingdom is consumed by magical war. A war which it has no hope of winning.---A story of kings, wizards, adventurers, weird creatures, and a girl who's happiest when bouncing around with her giant axe, Relioc Tower is the first novel set within the magical world of Ealoryn.

One of the most notorious Americans of the twentieth century was a failed Broadway actress turned radio announcer named Mildred Gillars (1900–1988), better known to American GIs as “Axis Sally.” Despite the richness of her life story, there has never been a full-length biography of the ambitious, star-struck Ohio girl who evolved into a reviled disseminator of Nazi propaganda. At the outbreak of war in September 1939, Mildred had been living in Germany for five years. Hoping to marry, she chose to remain in the Nazi-run state even as the last Americans departed for home. In 1940, she was hired by the German overseas radio, where she evolved from a simple disc jockey and announcer to a master propagandist. Under the tutelage of her married lover, Max Otto Koischwitz, Gillars became the personification of Nazi propaganda to the American GI. Spicing her broadcasts with music, Mildred used her soothing voice to taunt Allied troops about the supposed infidelities of their wives and girlfriends back home, as well as the horrible deaths they were likely to meet on the battlefield. Supported by German military intelligence, she was able to convey personal greetings to individual US units, creating an eerie foreboding among troops who realized the Germans knew who and where they were. After broadcasting for Berlin up to the very end of the war, Gillars tried but failed to pose as a refugee, but was captured by US authorities. Her 1949 trial for treason captured the attention and raw emotion of a nation fresh from the horrors of the Second World War. Gillars’s twelve-year imprisonment and life on parole, including a stay in a convent, is a remarkable story of a woman who attempts to rebuild her life in the country she betrayed. Written by Richard Lucas, a freelance writer and lifelong shortwave radio enthusiast, Axis Sally: The American Voice of Nazi Germany is the first thoroughly documented look at this mythologised figure of World War II.

The Psychotic Wavelength provides a psychoanalytical framework for clinicians to use in everyday general psychiatric practice and discusses how psychoanalytic ideas can be of great value when used in the treatment of seriously disturbed and disturbing psychiatric patients with psychoses, including both schizophrenia and the affective disorders. In this book Richard Lucas suggests that when clinicians are faced with psychotic patients, the primary concern should be to make sense of what is happening during their breakdown. He refers to this as tuning into the psychotic wavelength, a process that allows clinicians to distinguish between, and appropriately address, the psychotic and non-psychotic parts of the personality. He argues that if clinicians can find and identify the psychotic wavelength, they can more effectively help the patient to come to terms with the realities of living with a psychotic disorder. Divided into five parts and illustrated throughout with illuminating clinical vignettes, case examples and theoretical and clinical discussions, this book covers: the case for a psychoanalytical perspective on psychosisa historical overview of psychoanalytical theories for psychosisclinical evidence supporting the concept of a psychotic wavelengththe psychotic wavelength in affective disordersimplications for management and education. The Psychotic Wavelength is an essential resource for anyone working with disturbed psychiatric patients. It will be of particular interest to junior psychiatrists and nursing staff and will be invaluable in helping to maintain treatment aims and staff morale. It will also be useful for more experienced psychiatrists and psychoanalysts.