Vijay Govindarajan

At the intersection of reverse innovation and design thinking, you can find opportunities to create innovations that are Global by Design. We are living in an era when innovators must turn their sights to the global stage as never before, to both solve wicked problems facing the world and capture the economic opportunities presented by emerging markets. Thoughtful, innovative solutions can be truly global in scope, providing the value necessary for large-scale adoption in developing countries and disrupting equivalent products in wealthy markets by offering high performance at low cost. But it will require a diligent, targeted design process to make these innovation growth opportunities a reality, and Winter and Govindarajan deliver the practical approach you need in Global by Design. A book born from the mutual appreciation, and interdependence, of their backgrounds—Winter is a rock star in engineering design and Govindarajan a longtime leading expert on strategy and innovation—Global by Design provides what you need to get started, whether you work in a C-suite, an engineering cubicle, the workshop floor, a classroom, the halls of government, or an NGO field office. No matter your discipline, level of training, or location in the world, you have valuable knowledge and perspective that can be leveraged to spot consequential problems, leverage innovation to solve them, and create an ecosystem for driving the creation of high-value, low-cost solutions that have global appeal—that are Global by Design.

The definitive leadership and management ideas of the year from Harvard Business Review. We've reviewed the ideas, insights, and best practices from the past year of Harvard Business Review to keep you up to date on the most cutting-edge, influential thinking driving business today. Featuring examples from leaders such as Jensen Huang and Jane Fraser, and companies from Hermès to OpenAI, this volume brings a year's worth of management wisdom right to your fingertips. This book will inspire you to: Eliminate dysfunction in your leadership team Apply the right kinds of questions to strategic decisions Bring everyone on board with your AI efforts Design innovative products that grow with your customers Better assess what macroeconomic risk means for your business Build a corporate culture that truly aligns with your values This collection of articles includes: "The Art of Asking Smarter Questions," by Arnaud Chevallier, Frédéric Dalsace, and Jean-Louis Barsoux; "The Uniqueness Trap," by Bent Flyvbjerg, Alexander Budzier, M. D. Christodoulou, and M. Zottoli; "Why Multibusiness Strategies Fail and How to Make Them Succeed," by Bharat N. Anand and David J. Collis; "One Company A/B Tested Hybrid Work. Here's What It Found," by Nicholas Bloom, James Liang, and Ruobing Han; "Build a Corporate Culture That Works," by Erin Meyer; "Why Leadership Teams Fail," by Thomas Keil and Marianna Zangrillo; "How to Assess True Macroeconomic Risk," by Philipp Carlsson-Szlezak and Paul Swartz; "Five Ways to Ask Your Boss to Advocate for You," by Melody Wilding; "What Comes After DEI," by Lily Zheng; "For Success with AI, Bring Everyone On Board," by David De Cremer, "Design Products That Won't Become Obsolete," by Vijay Govindarajan, Tojin T. Eapen, and Daniel J. Finkenstadt; and "The Strategic Genius of Taylor Swift," by Kevin Evers. HBR's 10 Must Reads are definitive collections of classic ideas, practical advice, and essential thinking from the pages of Harvard Business Review. Exploring topics like disruptive innovation, emotional intelligence, and new technology in our ever-evolving world, these books empower any leader to make bold decisions and inspire others. This edition features a detailed discussion guide to give you and your team the tools you need for sustained success.

Change is constant—so become great at it. If you read nothing else on change management, read this book. We've chosen a new selection of current and classic Harvard Business Review articles that will help you lead initiatives effectively, avoid common mistakes, and capture the full value of your change effort. This book will inspire you to: Communicate the benefits of change clearly Win support through compelling storytelling Gain buy-in from peers and leaders Convince decision-makers to take action Overcome attempts to undermine transformation Build organizational agility and resilience This collection of articles includes "Leading Change: Why Transformation Efforts Fail," by John P. Kotter; "Transformations That Work," by Michael Mankins and Patrick Litre; "Let Go of What Made Your Company Great," by Vijay Govindarajan; "Persuade Your Company to Change Before It's Too Late," by Pontus M. A. Siren, Scott D. Anthony, and Utsav Bhatt; "Getting Reorgs Right," by Stephen Heidari-Robinson and Suzanne Heywood; "Six Steps for Gaining Employee Buy-In," by Andrea Belk Olson; "Storytelling That Drives Bold Change," by Frances X. Frei and Anne Morriss; "Organize Your Transformation Around Purpose and Benefits," by Antonio Nieto-Rodriguez; "The Network Secrets of Great Change Agents," by Julie Battilana and Tiziana Casciaro; "What Everyone Gets Wrong About Change Management," by N. Anand and Jean-Louis Barsoux; "A Survival Guide for Leaders," by Ronald Heifetz and Marty Linsky; "The Real Reason People Won’t Change," by Robert Kegan and Lisa Lahey; and "Your Workforce Is More Adaptable Than You Think," by Joseph Fuller, Judith K. Wallenstein, Manjari Raman, and Alice de Chalendar. HBR's 10 Must Reads are definitive collections of classic ideas, practical advice, and essential thinking from the pages of Harvard Business Review. Exploring topics like disruptive innovation, emotional intelligence, and new technology in our ever-evolving world, these books empower any leader to make bold decisions and inspire others. This Updated and Expanded edition features new, breakthrough articles, additional short-form pieces, and a detailed discussion guide to give you and your team the tools you need for sustained success.

Change is constant—so become great at it. If you read nothing else on change management, read this book. We've chosen a new selection of current and classic Harvard Business Review articles that will help you lead initiatives effectively, avoid common mistakes, and capture the full value of your change effort. This book will inspire you to: Communicate the benefits of change clearly Win support through compelling storytelling Gain buy-in from peers and leaders Convince decision-makers to take action Overcome attempts to undermine transformation Build organizational agility and resilience This collection of articles includes "Leading Change: Why Transformation Efforts Fail," by John P. Kotter; "Transformations That Work," by Michael Mankins and Patrick Litre; "Let Go of What Made Your Company Great," by Vijay Govindarajan; "Persuade Your Company to Change Before It's Too Late," by Pontus M. A. Siren, Scott D. Anthony, and Utsav Bhatt; "Getting Reorgs Right," by Stephen Heidari-Robinson and Suzanne Heywood; "Six Steps for Gaining Employee Buy-In," by Andrea Belk Olson; "Storytelling That Drives Bold Change," by Frances X. Frei and Anne Morriss; "Organize Your Transformation Around Purpose and Benefits," by Antonio Nieto-Rodriguez; "The Network Secrets of Great Change Agents," by Julie Battilana and Tiziana Casciaro; "What Everyone Gets Wrong About Change Management," by N. Anand and Jean-Louis Barsoux; "A Survival Guide for Leaders," by Ronald Heifetz and Marty Linsky; "The Real Reason People Won’t Change," by Robert Kegan and Lisa Lahey; and "Your Workforce Is More Adaptable Than You Think," by Joseph Fuller, Judith K. Wallenstein, Manjari Raman, and Alice de Chalendar. HBR's 10 Must Reads are definitive collections of classic ideas, practical advice, and essential thinking from the pages of Harvard Business Review. Exploring topics like disruptive innovation, emotional intelligence, and new technology in our ever-evolving world, these books empower any leader to make bold decisions and inspire others. This Updated and Expanded edition features new, breakthrough articles, additional short-form pieces, and a detailed discussion guide to give you and your team the tools you need for sustained success.

Two world-renowned experts on innovation and digital strategy explore how real-time data and AI will radically transform physical products—and the companies that make them. Tech giants like Facebook, Amazon, and Google can collect real-time data from billions of users. For companies that design and manufacture physical products, that type of fluid, data-rich information used to be a pipe dream. Now, with the rise of cheap and powerful sensors, supercomputing, and artificial intelligence, things are changing—fast. In Fusion Strategy, world-renowned innovation guru Vijay Govindarajan and digital strategy expert Venkat Venkatraman offer a first-of-its-kind playbook that will help industrial companies combine what they do best—create physical products—with what digitals do best—use algorithms and AI to parse expansive, interconnected datasets—to make strategic connections that would otherwise be impossible. The laws of competitive advantage are changing, rewarding those who have the most robust, data-driven insights rather than the most valuable assets. To compete in the new digital age, companies need to use real-time data to turbocharge their products, strategies, and customer relationships. Those that don't risk falling on the wrong side of the next great digital divide. Fusion Strategy is the way forward.

The fully updated, second edition of Management Control Systems supports students to develop an investigative approach to implementing planning and control systems for strategic success. With strong links between theory and modern real-world practices, the new edition reflects developments in global management and business, plus contemporary design and use of management control systems. Students have access to a wealth of diverse analytical cases, balanced with current content and international examples. Key features of this new edition include:•Fully revised to incorporate current methods in management control •New chapters on Managers, Human behaviour and Organizations, Risk Management and The controllers - past, present, future.•New coverage of topics such as Risk management, Sustainability, Globalisation and Ethics.”.•New end-of-chapter and additional cases that cover chapter topics and provide questions and discussion topics for students to put their knowledge to practice. •Full coverage of current management control systems roles and responsibilities, including controllers, BU-controllers and the CFO•Learning Objectives at the beginning of each chapter provide a structure for students to progress their knowledge from.•Now available with Connect®, including access to a Testbank and 10 case studies that are assignable and autogradable. Available with McGraw Hill Education’s Connect®, the well-established online learning platform, which features resources to help faculty and institutions improve student outcomes and course delivery efficiency. Are you a student? Gain easy online access to homework, tests and quizzes with immediate feedback on your progress as well as access to practice materials. Are you an instructor? You can create auto-graded assignments, tests and quizzes. Detailed visual reporting allows you to easily monitor student progress. Explore the updated instructor resources that include an instructor’s manual, solutions manual, PowerPoints, glossary and appendices. Frank G. H. Hartmann is a Professor of Accounting at the Nijmegen School of Management, Radboud University. Kalle Kraus is Professor in Accounting at the Stockholm School of Economics. Göran Nilsson is a Senior Lecturer in Management Control at Uppsala University. Robert N. Anthony was the Ross Graham Walker Professor Emeritus of Management Control at Harvard Business School. Vijay Govindarajan is the Coxe Distinguished Professor at Dartmouth's Tuck School of Business and a New York Times and Wall Street Journal Best Selling author.

A new, comprehensive playbook for innovation from the New York Times bestselling author of Reverse Innovation, Vijay GovindarajanIn his seminal book The Three-Box Solution, Vijay Govindarajan offered an amazingly simple and highly effective framework for leading innovation:Execute the present core business at peak efficiency (Box 1)Avoid the inhibiting traps of past success (Box 2)Build a future day by day through breakthrough innovations (Box 3)Since the book's publication, companies across the globe have used the three-box framework to great success. Now, along with Manish Tangri, a corporate dealmaker at Intel, Govindarajan goes deeper into the most crucial box of all: creating the future. Together they provide a repeatable process for companies to create new breakthroughs--from ideation through incubation to scaling. Full of worksheets, exercises, tools, and examples, The Three-Box Solution Playbook is the guide you and your team need to drive innovation and growth--and continually revitalize your company.

Use design thinking for competitive advantage. If you read nothing else on design thinking, read these 10 articles. We've combed through hundreds of Harvard Business Review articles and selected the most important ones to help you use design thinking to produce breakthrough innovations and transform your organization. This book will inspire you to:Identify customers' "jobs to be done" and build products people loveFail small, learn quickly, and win bigProvide the support design-thinking teams need to flourishFoster a culture of experimentationSharpen your own skills as a design thinkerCounteract the biases that perpetuate the status quo and thwart innovationAdopt best practices from design-driven powerhousesThis collection of articles includes "Design Thinking," by Tim Brown; "Why Design Thinking Works," by Jeanne M. Liedtka; "The Right Way to Lead Design Thinking," by Christian Bason and Robert D. Austin; "Design for Action," by Tim Brown and Roger L. Martin; "The Innovation Catalysts," by Roger L. Martin; “Know Your Customers' 'Jobs to Be Done,'" by Clayton M. Christensen, Taddy Hall, Karen Dillon, and David S. Duncan; "Engineering Reverse Innovations," by Amos Winter and Vijay Govindarajan; "Strategies for Learning from Failure," by Amy C. Edmondson; "How Indra Nooyi Turned Design Thinking into Strategy," by Indra Nooyi and Adi Ignatius, and "Reclaim Your Creative Confidence," by Tom Kelley and David Kelley. HBR's 10 Must Reads paperback series is the definitive collection of books for new and experienced leaders alike. Leaders looking for the inspiration that big ideas provide, both to accelerate their own growth and that of their companies, should look no further. HBR's 10 Must Reads series focuses on the core topics that every ambitious manager needs to know: leadership, strategy, change, managing people, and managing yourself. Harvard Business Review has sorted through hundreds of articles and selected only the most essential reading on each topic. Each title includes timeless advice that will be relevant regardless of an ever-changing business environment.

How to compete in a world dominated by tech giants. A new breed of monopolies is threatening your business. Tech mega-firms from around the world are encroaching on your industry's space, rewriting the rules, and scooping up talent--and your customers. What should you and your company be doing right now to counter these challenges? Monopolies and Tech Giants: The Insights You Need from Harvard Business Review will provide you with today's most essential thinking on corporate inequality and the future of antitrust, help you understand what these threats mean for your organization, and give your company the tools to succeed in the winner-take-all economy. Business is changing. Will you adapt or be left behind? Get up to speed and deepen your understanding of the topics that are shaping your company's future with the Insights You Need from Harvard Business Review series. Featuring HBR's smartest thinking on fast-moving issues--blockchain, cybersecurity, AI, and more--each book provides the foundational introduction and practical case studies your organization needs to compete today and collects the best research, interviews, and analysis to get it ready for tomorrow. You can't afford to ignore how these issues will transform the landscape of business and society. The Insights You Need series will help you grasp these critical ideas--and prepare you and your company for the future.

Health-Care Solutions from a Distant ShoreHealth care in the United States and other nations is on a collision course with patient needs and economic reality. For more than a decade, leading thinkers, including Michael Porter and Clayton Christensen, have argued passionately for value-based health-care reform: replacing delivery based on volume and fee-for-service with competition based on value, as measured by patient outcomes per dollar spent. Though still a pipe dream here in the United States, this kind of value-based competition is already a reality--in India. Facing a giant population of poor, underserved people and a severe shortage of skills and capacity, some resourceful private enterprises have found a way to deliver high-quality health care, at ultra-low prices, to all patients who need it. This book shows how the innovations developed by these Indian exemplars are already being practiced by some far-sighted US providers--reversing the typical flow of innovation in the world. Govindarajan and Ramamurti, experts in the phenomenon of reverse innovation, reveal four pathways being used by health-care organizations in the United States to apply Indian-style principles to attack the exorbitant costs, uneven quality, and incomplete access to health care. With rich stories and detailed accounts of medical professionals who are putting these ideas into practice, this book shows how value-based delivery can be made to work in the United States. This "bottom-up" change doesn't require a grand plan out of Washington, DC, agreement between entrenched political parties, or coordination among all players in the health-care system. It needs entrepreneurs with innovative ideas about delivering value to patients. Reverse innovation has worked in other industries. We need it now in health care.

Businesses stumble when they imagine that innovation is mostly about ideas. The reality is that ideas are only beginnings. Indeed, even a company with the world’s best idea still faces a devilish challenge: it must build the business of tomorrow without endangering the business of today. Vijay Govindarajan and Chris Trimble are the world’s leading authorities on the successful management of innovation. In Beyond the Idea, they distil more than a decade of research and insight into a practical, accessible, read-at-one-sitting handbook that offers invaluable guidance for anyone charged with making innovation happen: executives, managers, consultants, project leaders and teams. Beyond the Idea shows exactly how to: Build a team with a very particular structure, one that makes it possible to simultaneously build something new and sustain what exists. Manage any innovation initiative as a disciplined experiment. Implement three distinct models for moving from ideas to action. Beyond the Idea is an essential book for any business that recognizes that innovation always has been, and always will be, the key to long term growth and vitality.

A year’s worth of management wisdom, all in one place. We’ve reviewed the ideas, insights, and best practices from the past year of Harvard Business Review to keep you up-to-date on the most cutting-edge, influential thinking driving business today. With authors from Clayton M. Christensen to Adam Grant and company examples from Intel to Uber, this volume brings the most current and important management conversations to your fingertips. This book will inspire you to: Rethink the way you work in the face of advancing automationTransform your business using a platform strategyApply design thinking to create innovative productsIdentify where too much collaboration may be holding your people backSee the theory of disruptive innovation in a brand new lightRecognize the signs that your cross-cultural negotiation may be falling apart This collection of articles includes “Collaborative Overload,” by Rob Cross, Reb Rebele, and Adam Grant; “Algorithms Need Managers, Too,” by Michael Luca, Jon Kleinberg, and Sendhil Mullainathan; “Pipelines, Platforms, and the New Rules of Strategy,” by Marshall W. Van Alstyne, Geoffrey G. Parker, and Sangeet Paul Choudary; “What Is Disruptive Innovation?,” by Clayton M. Christensen, Michael Raynor, and Rory McDonald; “How Indra Nooyi Turned Design Thinking into Strategy,” an interview with Indra Nooyi by Adi Ignatius; “Engineering Reverse Innovations,” by Amos Winter and Vijay Govindarajan; “The Employer-Led Health Care Revolution,” by Patricia A. McDonald, Robert S. Mecklenburg, and Lindsay A. Martin; “Getting to Sí, Ja, Oui, Hai, and Da,” by Erin Meyer; “The Limits of Empathy,” by Adam Waytz; “People Before Strategy: A New Role for the CHRO,” by Ram Charan, Dominic Barton, and Dennis Carey; and “Beyond Automation,” by Thomas H. Davenport and Julia Kirby.

A year's worth of management wisdom, all in one place. We've reviewed the ideas, insights, and best practices from the past year of Harvard Business Review to keep you up-to-date on the most cutting-edge, influential thinking driving business today. With authors from Clayton M. Christensen to Adam Grant and company examples from Intel to Uber, this volume brings the most current and important management conversations to your fingertips. This book will inspire you to: * Rethink the way you work in the face of advancing automation * Transform your business using a platform strategy * Apply design thinking to create innovative products * Identify where too much collaboration may be holding your people back * See the theory of disruptive innovation in a brand new light * Recognize the signs that your cross-cultural negotiation may be falling apart This collection of articles includes "Collaborative Overload," by Rob Cross, Reb Rebele, and Adam Grant; "Algorithms Need Managers, Too," by Michael Luca, Jon Kleinberg, and Sendhil Mullainathan; "Pipelines, Platforms, and the New Rules of Strategy," by Marshall W. Van Alstyne, Geoffrey G. Parker, and Sangeet Paul Choudary; "What Is Disruptive Innovation?," by Clayton M. Christensen, Michael Raynor, and Rory McDonald; "How Indra Nooyi Turned Design Thinking into Strategy," an interview with Indra Nooyi by Adi Ignatius; "Engineering Reverse Innovations," by Amos Winter and Vijay Govindarajan; "The Employer-Led Health Care Revolution," by Patricia A. McDonald, Robert S. Mecklenburg, and Lindsay A. Martin; "Getting to Si, Ja, Oui, Hai, and Da," by Erin Meyer; "The Limits of Empathy," by Adam Waytz; "People Before Strategy: A New Role for the CHRO," by Ram Charan, Dominic Barton, and Dennis Carey; and "Beyond Automation," by Thomas H. Davenport and Julia Kirby.

How to Innovate and Execute Leaders already know that innovation calls for a different set of activities, skills, methods, metrics, mind-sets, and leadership approaches. And it is well understood that creating a new business and optimizing an already existing one are two fundamentally different management challenges. The real problem for leaders is doing both, simultaneously. How do you meet the performance requirements of the existing business--one that is still thriving--while dramatically reinventing it? How do you envision a change in your current business model before a crisis forces you to abandon it? Innovation guru Vijay Govindarajan expands the leader's innovation tool kit with a simple and proven method for allocating the organization's energy, time, and resources--in balanced measure--across what he calls "the three boxes": * Box 1: The present--Manage the core business at peak profitability * Box 2: The past--Abandon ideas, practices, and attitudes that could inhibit innovation * Box 3: The future--Convert breakthrough ideas into new products and businesses The three-box framework makes leading innovation easier because it gives leaders a simple vocabulary and set of tools for managing and measuring these different sets of behaviors and activities across all levels of the organization. Supported with rich company examples--GE, Mahindra & Mahindra, Hasbro, IBM, United Rentals, and Tata Consultancy Services--and testimonies of leaders who have successfully used this framework, this book solves once and for all the practical dilemma of how to align an organization on the critical but competing demands of innovation.

NEW from the bestselling HBR's 10 Must Reads series. To innovate profitably, you need more than just creativity. Do you have what it takes? If you read nothing else on inspiring and executing innovation, read these 10 articles. We've combed through hundreds of articles in the Harvard Business Review archive and selected the most important ones to help you innovate effectively. Leading experts such as Clayton Christensen, Peter Drucker, and Rosabeth Moss Kanter provide the insights and advice you need to: * Decide which ideas are worth pursuing * Innovate through the front lines--not just from the top * Adapt innovations from the developing world to wealthier markets * Tweak new ventures along the way using discovery-driven planning * Tailor your efforts to meet customers' most pressing needs * Avoid classic pitfalls such as stifling innovation with rigid processes Looking for more Must Read articles from Harvard Business Review? Check out these titles in the popular series: HBR's 10 Must Reads: The Essentials HBR's 10 Must Reads on Communication HBR's 10 Must Reads on Collaboration HBR's 10 Must Reads on Leadership HBR's 10 Must Reads on Making Smart Decisions HBR's 10 Must Reads on Managing Yourself HBR's 10 Must Reads on Strategic Marketing HBR's 10 Must Reads on Teams

To innovate profitably, you need more than just creativity. Do you have what it takes? If you read nothing else on inspiring and executing innovation, read these 10 articles. We’ve combed through hundreds of articles in the Harvard Business Review archive and selected the most important ones to help you innovate effectively. Leading experts such as Clayton Christensen, Peter Drucker, and Rosabeth Moss Kanter provide the insights and advice you need to: Decide which ideas are worth pursuingInnovate through the front lines—not just from the topAdapt innovations from the developing world to wealthier marketsTweak new ventures along the way using discovery-driven planningTailor your efforts to meet customers’ most pressing needsAvoid classic pitfalls such as stifling innovation with rigid processes

How Stella Saved the Farm is a simple parable about making innovation happen, written by the authors of the New York Times bestselling Reverse Innovation: Create Far From Home, Win Everywhere, Vijay Govindarajan and Chris Trimble. This story resonates in organizations of all types--public sector, private sector, and social sector, from mammoth corporations to small organizations employing just a few dozen people. The parable is about a farm in trouble. Bankruptcy, or the grim prospect of being acquired by a hostile competitor, threaten. The farm succeeds only if the team pulls together and innovates. The main characters in the story--Stella, Deirdre, Bull, Mav, Einstein, Rambo, Maisie, and Andrea--are all like people you know, maybe even yourself. The tale includes an unexpected leadership challenge, an ambitious call to action, a bold idea, countless internal obstacles and conflicts, fears, joys, triumphs, and even a love interest. It's a story that can be enjoyed by anyone. How Stella Saved the Farm delivers eight simple lessons to guide innovation initiatives to success. It prepares business leaders to avoid some of innovation's most toxic myths, teaches how to build the right kind of team, and shows how to learn quickly from experience.

A New York Times, Wall Street Journal, USA Today, Amazon Bestseller Reverse Innovation is the new business idea everyone is talking about. Why? Because it presents the blueprint for scaling growth in emerging markets, and importing low-cost and high impact innovations to mature ones. Innovation is no longer the exclusive domain of the Silicon Valley elite. Reverse Innovation will open your eyes to the fact that the dynamics of global innovation are changing--and if you want your firm to survive, you'd better pay attention. The gap between rich nations and emerging economies is closing. No longer will innovations travel the globe in only one direction, from developed to developing nations. They will also flow in reverse. CEOs of the world's most influential companies agree and have cited Reverse Innovation as their playbook for the next generation of global growth. Authors Vijay Govindarajan and Chris Trimble of the Tuck School of Business at Dartmouth explain where, when, and why reverse innovation is on the rise and why the implications are so profound. Learn how to make innovation in emerging markets happen and how such innovations can unlock even greater opportunity throughout the world. You'll follow some of the world's leading companies (including GE, Deere & Company, P&G, and PepsiCo) through stories that illustrate exactly what works and what doesn't. If you're in a Western economy, you need to accept that the future lies far from home. But the idea is not just for Western audiences. If innovation is at the heart of your company or your career, no matter where you practice business, Reverse Innovation is a phenomenon you need to understand. This book will help you do that.

Companies can't survive without innovating. But most put far more emphasis on generating Big Ideas than on executing them--turning ideas into actual breakthrough products, services, and process improvements. That's because "ideating" is energizing and glamorous. By contrast, execution seems like humdrum, behind-the-scenes dirty work. But without execution, Big Ideas go nowhere. In The Other Side of Innovation, Vijay Govindarajan and Chris Trimble reveal how to execute an innovation initiative--whether a simple project or a grand, gutsy gamble. Drawing on examples from innovators as diverse as Allstate, BMW, Timberland, and Nucor, the authors explain how to: * Build the Right Team: Determine who'll be on the team, where they'll come from, how they'll be organized, how much time they'll devote to the project, and how they'll navigate the delicate and conflict-rich partnership between innovation and ongoing operations. * Manage a Disciplined Experiment: Decide how team members can quickly test their assumptions , translate results into new knowledge, and measure progress. Give innovation leaders a tough but fair performance evaluation. Practical and provocative, this new book takes you step-by-step through the innovation execution process--so your Big Ideas deliver their full promise.